Need More than just Content?

We're not just about dropping content and courseware; we also offer training and custom projects.


Living Course

Sports, AI and Storytelling modules that we drop regularly

For those that want deep subject-matter expertise with flexibility, we're offering our Sports Storytelling Living Course.

We'll build out a monthly case study focusing on different sports and aspects of that sport. We'll drop content as its ready, so you can 'see the project as it's being built'.

We have published a public module, so you can get a sense for what a module looks like, but be sure to sign up for the ongoing course through our members-only option.


Udemy Courses

We have a ton of content here on our site, but if you're a hobbyist or data analyst looking for a primer for Hockey Analytics, then be sure to check out our Introduction to Hockey Analytics course on Udemy.

It's very accessible to the beginner and only 2.5 hours long.


Upcoming Workshops

Workshop 1: Introduction to Data Storytelling for Sports

05/04 at 4:00-5:00 PM EST

This is a free 60-minute introduction to data storytelling.

This session:

  • Breaks down why data-driven content fails
  • Walks through a simple framework to build high-performing data stories
  • Shows how to turn any dataset into a compelling narrative

If you’re new to data storytelling, this is the place to start.

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To register for this free session, click here.

Workshop 2: Create Your First AI-Driven Sports Story: A Hands-on Workshop

05/18 at 4:00-6:00PM EST (Limited Seats)

The second workshop is a paid, two-hour hands-on session where you’ll build your first data story ($59.99). The workshop will include data, code and templates for you to use after the workshop.

This session uses real-world data and goes step-by-step from raw data to a finished, publish-ready piece. We’ll focus on:

  • Finding the key insight
  • Structuring your narrative
  • Turning it into a story that people care about

If you understand the basics of data or storytelling, but aren't sure how to bring them together, then this is the workshop for you.

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To register for this paid workshop, click here.

Sports Storytelling Training

Individual training for Sports, AI & Storytelling

We'll work with you across the entire data storytelling lifecycle, such as:

  • Data engineering and pipeline management
  • Data sourcing and analysis
  • Statistical analyses in sports
  • Creating predictive models for your data stories
  • Managing a global content team
  • Integrating AI to optimize your content workflow
  • Building content for different platforms and modalities
  • Monetizing your content production

Want a free option? Join one of our community calls, which you can find and sign up for here.

Ready to opt for our paid option? You can schedule some 1:1 time with us, and we will tailor the training to your needs. Email us to get started.

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Want Data-Driven Stories that Represent You or Your Brand?

You’ve got a message. We’ve got the data, visuals, and storytelling chops to bring it to life.

Whether you're a brand, organization, or fellow creator, we’ll craft compelling data-driven stories that spark engagement, drive conversation, and showcase your value — all without you having to write a single word.

We’ll do the research, analysis, and design — and deliver a ready-to-publish story you can proudly share.

Let us weave your mission, product, or cause into a narrative that gets seen, shared, and remembered. You’ll reach an audience that cares about insights, not just impressions.

Ready to get started? Email us and we'll schedule some time to review your needs.

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